Summer of Fun
It's not enough to just get a new bike; we'll help you find plenty of events and places to ride your new bike. Wisconsin offers tons of opportunity to get out and ride. Below are the groups and organizations that will be at the Bike Expo. Many groups will be offering special incentives for you available only at the Bike Expo Sale.
Day Rides/Charity Events
Support the United Performing Arts Fund Sunday, June 2nd with UPAF's Ride for the Arts, sponsored by Miller Lite! This event has routes for riders of all skill levels, ranging from 5 miles to 75 miles. Again this year, three routes (75, 50 and one of the 25-mile routes) will ride over the Daniel Hoan Memorial Bridge. All routes will contain at least one (more for longer routes) oasis for refreshments, spot bike repair, restrooms and first aid. A finish line party will occur at the end of the ride at the Summerfest Grounds.
INCENTIVE: Register at the Bike Expo Sale and receive $5 off regular registration prices.
For more information, please visit http://www.upafride.org
Tour de Cure is more than just a cycling event. It's a life-changing event. A day full of fun and excitement where riders of all levels join forces in the fight to Stop Diabetes® and raise critical funds for diabetes research, education and advocacy in support of the American Diabetes Association.
The Tour is a ride, not a race. Whether you are an occasional rider or an experienced cyclist, there is a route just for you. In 2013 the Southeast Wisconsin Tour de Cure will include a Family Fun Ride, 25K, 50K, and 100K. In 2013 the fundraising minimum will be $200. So take the Ride of Your Life and sign up today! Don't delay, the ride is Saturday, June 15th. For more information, click here.
Ride For Hope on June 8, 2013: Come out ride the Trek 100 to support cancer and blood disorder research! This ride begins and ends at the Trek Headquarters in Waterloo, WI and has 19 mile, 36 mile, 62 mile, and 100 mile routes to choose from.
INCENTIVE: Register for the Trek 100 during Bike Expo and receive a pair of training socks!
For event details, please visit http://www.trek100.org
Come support the Leukemia and Lymphoma Society for the Scenic Shore 150 Bike Tour July 20-21, 2013! Enjoy a beautiful ride up the shore of Lake Michigan from Mequon to Sturgeon Bay! This two-day ride will stop in Manitowoc, where lodging will be free, and all meals for the entire two-day period will be provided.
INCENTIVE: Free Registration to all new riders registering at the Bike Expo. New riders include any one who has not participated in the Scenic Shore 150 in the past. $20 off registration for all returning riders.
For more information, please visit http://wi.2013ss150.llsevent.org
The ride begins at 7:30 a.m at the Waukesha County Technical College-Pewaukee Campus, stops at UW-Whitewater on Saturday, and ends at the Alliant Energy Center in Madison on Sunday. A one-day option was available from Waukesha to Whitewater on Saturday.
August 3-4, 2013
For more info visit: www.bikeMSwisconsin.org
The JDRF Ride To Cure Diabetes is an adventure of a lifetime. Riders from around the world take on two challenges: raising the critical money needed to fund the research that will cure diabetes, and reaching a personal training goal that will prepare them for their destination cycling experience. Participants spend the weeks before the Ride working with a USA Cycling certified coach and a JDRF fundraising coach to
help them reach their goals. Be part of the team that moves us towards a cure with every mile pedaled and every dollar raised. Wisconsin riders are encouraged to sign up for the Death Valley ride and the La Crosse ride.
For more information, visit: http://ride.jdrf.org/
RIVEREDGE NATURE CENTER is nestled in glacier-formed hills along the banks of the Milwaukee River in central Ozaukee County. Riveredge, a 378-acre natural sanctuary, provides hands-on environmental education and outdoor opportunities for thousands of school children, adults and families each year. Education is our mission, along with land preservation and scientific research. Start your route in the heart of Newburg. Ride quiet country roads past fieldstone farmhouses and green fields, along shady riverbanks, through significant natural and historical areas in Ozaukee and Washington counties. Conclude your ride at Riveredge with food and festivities.
June 24, 2012: Seven great routes sure to please every cyclist.
INCENTIVE: Register at the Bike Expo Sale and receive $2 off adult registrations
For more information and to register, please visit http://www.zoosociety.org/Events/RideWild/
The Zoological Society of Milwaukee is hosting their annual Ride on the Wild Side on September 15, 2013 to raise money to support the Zoo animals! This ride encompasses three routes through the Milwaukee area that cater to riders of all ages and abilities.
For more information and to register, please visit http://www.zoosociety.org/Events/RideWild/
Bring your family, friends and co-workers out to Camp Whitcomb/Mason on Saturday, August 3 for a fun day of competitive mountain bike races and a family & friends ride in support of Boys & Girls Clubs. Also, participate in camp activities like archery, the ropes course, canoeing, swimming, the petting farm, a scavenger hunt and more. All ages are welcome! Proceeds will enable our Club members to experience the beauty of Camp. Discounts are available only at the Bike Expo!
Tall Pines Conservancy presents this fund-raising event to benefit land conservation on Sunday, August 24, 2013. Take a 30 or 62 mile bike tour of Lake Country, Enjoy the rest stops at local farms and taste local food.
EXPO-ONLY DEAL: Raffle for one free ride registration each day.
The Cream City Cycle Club is an all volunteer organization which began so area bicycling enthusiasts could share the pleasure and the joy of bicycling. For a small membership fee, members receive a monthly newsletter, voting privileges and the opportunity to participate in a few "members only" activities. Our weekend rides are the hub around which other club activities revolve along with the monthly meetings, camping rides, picnics, and the annual Cream City Cycle Club Century Classic (August 25, 2013) which is fun for everyone.
INCENTIVE: Anyone joining Cream City Cycle Club at Bike Expo Sale gets $5.00 off first year's membership fee (new members only). Daily drawing for a free entry to the 2013 Cream City Cycle Club Century.
For more information, visit: http://www.creamcitycycleclub.com/
At the BVBC, we promote bicycling not only for its overall health benefits, but just as importantly for the opportunity to meet diverse people, create friendships, share our riding experiences as well as everyday experiences and enjoy the camaraderie of fellow bicyclists. We do it because we enjoy people and bicycles.
We have organized Club Rides in Milwaukee and surrounding counties, every weekend between April and October, with a few others thrown in outside our regular season. Each ride typically has a shorter and a longer route, to accommodate all levels of biking experience. Non-members are encouraged to join us and see what the BVBC is all about!
The Bay View Bike Club is also glad to host the 2013 Lake Country Classic in Oconomowoc again this year! There is a ride for everyone, with a 15, 25, 45, 65, or 100 mile ride! There will be rest stops, free lunch and good times. Sunday, July 20, 2013.
For registration and more information, please visit http://www.bayviewbikeclub.org
The Milwaukee Chapter of Wisconsin Off-Road Bicycle Association, working to open more and better trails for all to use. Organizers of the Metro Challenge (WEMS Race), Metro Wednesday Night Racing at Crystal Ridge & MOUNTAIN BIKE RIDES FOR NOVICES as well as numerous trail days and social rides. Monthly meetings on the 2nd Tuesday of the month at Benno's, 74th and Greenfield Ave. in West Allis
For more information, visit: http://metromountainbikers.ning.com/
The Spring City Spinners are a bicycle touring club located in Waukesha Wisconsin. We emphasize group recreational cycling, safe and effective riding, socializing, bicycle advocacy, and FUN!
EXPO ONLY DEAL: Half-price club membership for all new members. (does not apply to renewal or past club members)
For more information, visit: http://www.springcityspinners.org/
The Mission of Ride MKE is to:
1. Promoting cycling in our area through a unified front in collaboration with our friends at the Bike Federation of Wisconsin.
2. Organizing a standing week night and weekend ride for all levels of ability at an agreed to pace.
3. Providing a friendly environment to develop bike safety and key skills for all riders, regardless of experience or ability level.
4. Organizing club participation in large events in our area.
5. Holding monthly club meetings that are social and informative in nature.
The Vagabond Ski Club was organized more than four decades ago by a group of individuals dedicated to friendship and fun, but first and foremost, to skiing. While the Vagabonds began as a ski club, we have become a year round sports and social club. Since our inception, the Vagabonds have evolved into the largest ski, sports and social club in the state of Wisconsin. Indeed, it is one of the largest clubs of its kind in the entire Midwest. In addition to growing in size over the years (current membership tops 1200), the Vagabonds have grown in scope. While skiing was the primary focus when we began, we have become one of the Miwlaukee metropolitan areas largest social clubs as well. If you are interested in skiing and/or socializing with a group of fun, generous and interesting people, please take a few minutes and check us out.
Sitzmark Ski Club of Milwaukee, Inc. is a ski, recreational and social organization providing affordable activities for its members who are adults, 21 and older, from Southeastern Wisconsin. The club exists to develop and promote exciting, new events in a spirit of camaraderie among current and new friends with common interests.
The Southern Kettle Moraine Chapter of IMBA (International Mountain Bicycling Association) is dedicated to the 50+ miles of the John Muir Trail System, the most popular Mountain Biking Trails in the state, located in the Southern Kettle Moraine State Forest between LaGrange and Eagle, Wisconsin. The Trail System includes the John Muir Trails, the Emma Carlin Trails and the Connector Trails which connects the two larger Trail destinations. There are two Competition/Race Events held at the Trails: The Fall Color Fest Event in September and a WEMS Series Race in July. All proceeds from these Events go toward the improvements of the Trail System. The Trails are built and maintained, with the Blessings of the land manager – the WDNR, by the ‘eSpeCially CrAzy IrRegular TrailBuilding Crew, a Volunteer group of dedicated mountain bikers, hikers, trail runners, etc. who enjoy the Trails, and want to ‘Give a Little Back to the Trails that they Love’!..... and they are always looking for more Volunteers to join them in the Fun!
The Chequamegon Area Mountain Bike Association off-road bike trail system consists of over 300 miles of marked and mapped routes through a near-wilderness area of striking beauty and peaceful solitude. Area cyclists have created the CAMBA trail system to make this vast, unique area available to everyone. We hope you enjoy the riding and join with us in preserving this resource
For more information, visit: http://www.cambatrails.org/
Developed in 1986, the Glacial Drumlin State Trail is one of Wisconsin’s best bicycle trails. Starting in Cottage Grove, the trail goes east for 52 miles where it connects with other trails in the Fox River Sanctuary in Waukesha.
For more information, visit: http://www.glacialdrumlin.com/Home.html
The Hank Aaron State Trail provides a continuous connection between Milwaukee's Miller Park Stadium and the Lake Michigan lakefront for bicyclists, walkers, runners, and skaters. Along the way, people using the trail pass the Milwaukee Art Museum, Potawatomi Bingo, the Marquette Soccer Fields, and Miller Park Stadium, home to the Milwaukee Brewers.
30 miles of paved trail that spans the entire length of Ozaukee County. For information about the Ozaukee Interurban Trail please visit www.interurbantrail.us.
Located on Lake Superior, at the northern tip of the Keweenaw Peninsula in Michigan’s beautiful Upper Peninsula, the Copper Harbor Trails are a destination for the silent sports enthusiast. The Copper Harbor Trails system currently provides over 25 miles of exhilarating, scenic single track, linked to miles of adjacent trails and thousands of acres of forestland. The uphills show how strong you really are, and the downhills show you how gutsy you can be. In between, you'll see why the Keweenaw has some of the most breathtaking trails in the country.
Copper Harbor Trails Club fundraiser raffle: 4ft x 8ft TC Teardrop trailer, Trek Fuel 9.7, SRAM XX parts group, Trek Remedy 7, SRAM XO parts group, Kona Unit frame, Copper Harbor Vacation Package. Stop by the Copper Harbor booth to see these great prizes and for raffle details.
Visit www.copperharbortrails.org for more information.
Multi-Day Tours & Travel
Come bike Wisconsin and discover why the Dairy State is one of the best in the nation for cycling. If you are a cyclist that loves high mileage and soaring hills, we have a challenging ride for you. If you are a satisfied veteran of past rides, we have that ride that you came to love so much. Visit www.bikewisconsin.com for more information about the following tours:
GRABAAWR - June 22-29, 2013
Northwoods Tour - July 13-19, 2013
SAGBRAW - August 3-9, 2013
INCENTIVE: One free Bike Wisconsin tour (tour only-does not include any additional options). Must register at Bike Wisconsin booth during Bike Expo Sale. Winner will be contacted after Expo.
Our vacations combine the virtues of traveling by bike with the art of living well. Experience exclusive accommodations, savory meals, cultural immersions, experienced guides whose knowledge, service, and fun and flexible attitude leave you wanting for not, and of course, the smoothest ride on a Trek bike. All the details are taken care of. All you have to do is enjoy the moment.
For more information, visit: http://trektravel.com/
Shuttleguy specializes in superior bicycle touring services for bicyclists with discriminating taste. Since 1999, Tym Allison and his family have been providing thoughtful, quality enhancements including camping, hotel, transportation and charter services that meet the needs of cyclists who love bicycle touring.
INCENTIVE: Sign up for BREW during the expo and get a free tent service - a nearly $300 value.
For more information, visit: http://shuttleguytours.com/
Looking to see what's happening around Wisconsin. Stop by the Department of Tourism booth at Expo. There will be the latest travel guides and planners offered by the department.
To learn about the state's many biking opportunities, be sure to sit-in on David Spiegelberg's talk on Resources for Learning About Wisconsin’s Abundant Biking Opportunities on Friday, April 6th at 6 pm on the Main Stage.
Open Leaf Excursions is an adventure concierge company devoted to introducing people to adventures outdoors. We operate like a travel agency but differentiate ourselves in that we help with all types of outdoor trips big and small. If your idea of adventure is camping in your backyard, we can help with that. If you go big and are aiming for world adventure travel, we can help with that too. We take the fear out of the details. We make adventure trips fun. Our customers range from urgan dwellers, who have never spent time outside of teh cement jungle, to experienced adventurers looking for the next exciting endeavor. What's your adventure? Let us help you plan it!
Mountain & Road Bike Races
Race The Lake is a 90 mile race around beautiful Lake Winnebago! The longest timed, all-citizen bike race in the United States, Race The Lake features a ride for cyclists of all abilities! Sunday, August 18th, 2013.
Expo-Only Deal: Free Race the Lake entry with ANY bike purchase!!!
For more information, please visit http://www.midwestsportsevents/racethelake.html
Tour of America's Dairyland (ToAD) presented by Wisconsin Milk Marketing Board features professionally produced bike races open to multiple categories of racers across Wisconsin communities dotted with dairy farms. The 2013 schedule (June 20-June 30) will feature four days of racing on the USA Cycling NCC Calendar, nine criteriums and two road races.
See the ToAD Pace Car at Expo. For more information, visit: http://www.tourofamericasdairyland.com/
WORS is the nation's largest mountain bike racing series with races 12 races across the state spanning May through October. For more information, visit: http://wors.org
Learn about WIN Cycling at the WORS booth and at the seminar on Saturday at 12 pm on the JS Outdoor Adventure Stage. WIN Cycling is a new Wisconsin new interscholastic mountain bike league bringing mountain biking to Wisconsin's schools.
Fall Color Festival is the annual mountain bike event held at the John Muir trails that raises money for future trail development and trail maintenance. This is your day to give something back to the trails and the sport you love. Money raised benefits this trail system. This even is the ONLY FUND-RASIER for the trailer.
Saturday, September 22, 2012 will be a full day of heart-pounding, side-aching, gear-grinding, mountain bike excitement for the entire family! Women's clinics, children's activities, and even a beer garden for the 21 and older.
Awards will be provided for the top 3 (Male & Female) finishers in all events and also the top finishers in each age group.
EXPO DEAL: Register during Expo and receive a Fall Color Festival pint glass.
Advocacy & Community Organizations
The Wisconsin Bike Fed is a statewide, nonprofit organization. We work with people from all around the state to make bicycling convenient, safe, accessible and fun.
The Bike Fed has a vision of Wisconsin as one of the world’s best places to ride a bike where millions of residents and visitors of all backgrounds who choose bicycling as an integral and convenient part of their daily life.
Our mission is to inspire, motivate and unite a strong community of civic, business and political leaders, motorists and bicyclists to move bicycling forward.
EXPO ONLY: 25% Off Bike Fed Merchandise and Membership.
DreamBikes will be accepting shop-quality bicycles that you wish to donate to their mission. Simply bring your old bike to the Bike Expo!
DreamBikes has a dream that youth living in neighborhoods in need will have a safe, professional place to work, earn a wage, and learn valuable and marketable job skills for their futures.
DreamBikes has a dream that one day, the children and adults in these neighborhoods will have access to bicycles and helmets that they may not have otherwise been able to afford. Bicycles offer a means of transportation to school or work, an inexpensive way to exercise, and of course are just fun to ride!
IMBA has been bringing out the best in mountain biking by encouraging low-impact riding, volunteer trailwork participation, cooperation among different trail user groups, grassroots advocacy and innovative trail management solutions.
Visit www.imba.com for more information.
The Park People of Milwaukee County believe that public parks enrich our lives and communities. Whether one is biking along a path, pushing a child in a swing, or merely cherishing a view, our daily lives benefit from our park experiences. They enhance our quality of life.
For over thirty years, The Park People of Milwaukee County, Inc. (TPP), a nonprofit 501(c)(3) organization, has educated and involved the public in decisions concerning our parks through our mission: Citizen Stewardship of Milwaukee County Parks.
Our members have raised millions of dollars for public projects including historical preservation, public art restoration, parks improvements and public tree planting.
Like us on Facebook to stay up to date on Oak Leaf Trail Discovery Tour program.
EXPO DEAL: $1 off Oak Leaf Trail Discovery Passport
We’re all united by a shared passion: bikes. Bikes keep us healthy, carry us from point A to point B, save us from high gas prices, and make our air cleaner and our roads less congested. Bikes fill our lives with adventure and excitement, relaxing our minds and energizing our souls.
PeopleForBikes.org is dedicated to channeling that passion to improve the future of bicycling. Our goal is to gather a million names of support, to speak with one, powerful voice—to make bicycling safer, more convenient and appealing for everyone.
Simply put, we believe that life is far more enjoyable when it’s experienced on two wheels. We believe that by coming together, we can make our world a better place to ride.
Coaches & Training
Tri Faster was started by professional triathlete Lauren Jensen and her husband Todd Jensen as a way to offer rookie and veteran triathletes a set of unique clinics and camps along with personal coaching. Our concentration is on our clinics, camps and mobile fitness apps, but some space is available for personalized coaching and one-time skill sessions or consultations.
CompuTrainer provides the most interesting indoor bike experience yet created. It increases your cycling power by 20 to 30% and your sped by 2 to 4 MPH. Whatever your starting point, you'll improve significantly.
EXPO ONLY: Enter to win a CompuTrainer, valued at $1,649
Peak Performance Professionals (P3) brings together highly experienced fitness and wellness professionals from a wide spectrum of disciplines to offer the area's premier endurance and fitness training center. This team is led by Bob Hanisch, former Head Coach for USA Triathlon, and a man who has devoted mroe than two decades to helping athletes of every level reach their performance and fitness goals.
Moxie Fitness creates coaching and training plans for triathlon, running, cycling, fitness, and more. Tori Oman is one of the most well-loved triathlon coaches in the Milwaukee area. Tori and her workout leaders provide individual attention, group coaching, goal setting, and more. Group programs provide an environment of support and team building, and all programs can be individualized with additional sessions.
Team in Training is the world's largest endurance sports training program. Since 1988, more than 440,000 volunteer participants have raised over $1 billion for The Leukemia & Lymphoma Society.
TNT provides training to run or walk marathons and half marathons or participate in hiking adventures, trathlons and century (100 mile) bike rides in honor of blood cancer patients and survivors.
INCENTIVE: $25 registration for a fall TNT WI
Visit www.teamintraining.org for more information about this program.
Cycling & Health Partners
InStep's mission is to provide runners and walkers of all ages and abilities with the tools and knowledge to stay injury-free and perform to the best of their abilities. InStep also aims to enhance the local running community through event sponsorship and organization, and educational seminars and clinics.
NEW THIS YEAR - InStep will have shoes for sale from Saucony, Asics and Brooks. Reps will be at the InStep booth to help you with product selection and answer your questions.
Tao-Well: Total-Body-Workout to help cyclists Bike-Well.
This total-body-workout can be used to: warm-up, stretch, strengthen, condition, coordinate, balance, and recover.
Tao-Well: Live-Well, Train-Well, Rehab-Well. With total body workouts, you can address all components of fitness.
The Wisconsin Athletic Club - West Allis is home to the very first 24 hour athletic club in Milwaukee! This club also has the distinct honor of having the #1 ranked racquetball program in America as noted by IHRSA. West Allis is the pioneer club in the WAC family of clubs with a convenient central location on HWY 100 between Lincoln and Greenfield Ave.
Features include a large fitness floor with brand new equipment (2009-2010), exclusive studios for personal training, spin, kidz in shape fitness studio and a private "ladies only" fitness center within the club! We have extensive group fitness classes, including our Twilight series classes and courtsports for Night Owls!
Silent Sports monthly magazine celebrates 30 years in print, and online at www.silentsports.net we feature highlights of our experts' articles, as well as our comprehensive by month by sport by state calendars. We thrive because we provide solid, fresh, reliable information on cycling, paddling, running, hiking, xc skiing and snowshoeing to Midwest and southern Canada subscribers. Well educated and financially secure, our readers live these sports every day and believe in creating a better world in which to pursue them. Sign up for a special subscription offer at our booth.